We deliver revenue

Our results-driven strategies bring leads that convert into new sales.

We have worked with

Who is Mike?

Your Sales Coach

MikeTheSalesCoach has many years of success in mentoring salespeople and partnering with businesses like yours. We share knowledge and expertise that helps you accomplish your sales and marketing goals.

For over 20 years, we’ve partnered with large and small businesses to help them reach their goals, resulting in millions of dollars in increased revenue.

We have worked with a large range of companies from startups to NBC. Our sales consulting has closed some of the biggest brands like Toyota and HP. Our sales strategies helped start-ups like Kaboose to be acquired by Disney for $20 million. Our skills include hiring, training, and mentoring sales teams.

We’re excited and look forward to helping you build your business.

Analysis and Metrics

Sales success is driven by tracking key performance indicators (KPIs), with sales activity being one of the most critical. This includes monitoring the number of qualified prospects in the sales pipeline and the frequency and quality of outreach efforts, typically managed through a CRM system. As a sales consultant, I can help your company and sales team analyze key results indicators (KRIs), identify performance gaps, and implement targeted strategies to boost sales and improve overall efficiency.

Prospecting for New Clients

Many salespeople give up after just a few outreach attempts, but it typically takes multiple touchpoints and consistent follow-ups to make a meaningful connection. As a sales consultant, I can guide your team on how to harness persistence effectively, using strategies such as leveraging their professional network for referrals and diversifying outreach methods. By doing so, your salespeople can significantly improve their ability to engage prospects and ultimately increase sales.

Qualifying Your Customers

In sales, focusing on the right prospects is crucial to maximizing your time and resources. As a sales consultant, I can help your company and team identify which leads are the best fit for your solution by assessing their needs, readiness to buy, and who has decision-making authority and controls the budget. I’ll teach your team how to qualify prospects efficiently, ensuring they work smarter and close more deals by targeting the right customers.

Building Client Relationships

Strong connections with prospects are essential for driving sales. As a sales consultant, I can equip your team with the tools to effectively research prospects, ask insightful questions, and actively listen to uncover key insights. By fostering genuine connections and understanding client needs, your team can transform leads into long-term customers, significantly boosting sales outcomes.

How we're different

We offer a genuine, unique approach

Sales consultancy, specializing in early stage start-ups

growth methods

We deliver results

We’ve been successful at meeting and exceeding multi-million dollar sales goals for technology platforms, working for both start-ups and larger companies. We are skilled at developing strong relationships with decision makers. Our approach has developed and implemented GTM strategies that helped start-ups and larger companies.

Creative Sales Strategy

Faced with the challenge of establishing a partnership with a major insurance company (Farmers Insurance) that didn’t work directly with salespeople, I had to think outside the box. The company required all sales to go through their agency, but they were undergoing an agency review that could take weeks or months. Instead of waiting, I identified and introduced myself to the director of the production department. Using relationship-building skills, I connected with him over our shared university background during a lunch meeting, where he provided valuable insights into the company’s internal situation.
Thanks to this connection, he introduced me to the marketing team before they selected a new agency. Armed with the information from the production director, I tailored my pitch to demonstrate how my company’s marketing solutions could address their specific needs. This resulted in a test campaign and eventually led to a $1 million sale, the largest in my company’s history.

Sales Success Story

As a sales consultant for a start-up adtech platform, I identified Adore Me, a lingerie brand specializing in extended sizes, as a potential client. Leveraging my network of previous contacts, I secured a referral to the marketing team. Through persistence, I arranged a meeting where I learned that the brand aimed to increase awareness among women and wanted a bold, creative approach to stand out. I proposed a digital out-of-home (DOOH) billboard campaign targeting high-traffic areas in New York and Los Angeles.
The campaign successfully generated a 15% increase in sales and created the buzz the brand was seeking. As a result, Adore Me renewed their six-figure contract with my start-up consulting client, ensuring continued partnership and growth.

Streamlining CRM Processes to Boost Sales

While working with a company undergoing a transition, I identified inefficiencies in how the sales team was using their CRM (Salesforce). Prospects were being assigned to sales reps without a clear strategy to ensure follow-up or engagement. I collaborated with the sales team to design a more structured approach that included a 90-day progress window, supported by specific outreach metrics. If no progress was made, the account would be reassigned to another rep to maintain momentum.
I presented this plan to management and, after incorporating feedback from the sales team, gained their approval. This new system fostered better accountability and collaboration, ultimately leading to a 35% increase in sales in the following quarter.

TRAINING VIDEOS

Click on the images below to view our Training Videos on Instagram.
Be sure to turn on the sound in the video.
Follow MikeTheSalesCoach on Instagram.

Closing Deals

Qualifying Your Customers

Connecting With Clients

Prospecting for New Clients

Testimonials

I've known Mike for many years so was excited when I hired Mike to run LA region sales. Immediately, Mike starting landing accounts. He took an untouched territory and started working it like a pro! Mike is a true senior seller and great to have on the team. He was our winner for a sales call contest by going on the most face to face sales calls out of anyone in the nation. Not a easy feat for a Southern California territory. Mike is a team player and a mentor to the other sales folks. He covered the Northern California region until we were staffed there and graciously helped to support them in times of need. Mike knows the sales drill and is self managed. I could always count on Mike! Mike is an asset to have on any sales team!

Donna Stokley

Executive Director, Thales Identity & Security

Mike was an inspiring mentor to me and his team at Ampersand. Mike always encouraged my input and valued my opinions. I learned a great deal from him about sales strategies and how to work as an effective team member. Anytime I had a question, he always knew the answer. Mike is an expert in sales and has a proven sales track record. I was impressed with Mike's selling skills, including closing the largest sales in the company at that time - a $400K deal. Mike always encouraged us to use creative ideas to connect with clients, including unique client entertainment events. I really enjoyed working with Mike and would love to be a part of his team again in the future!

Kristen Harsch

National Sales Manager, Effectv

I've had the pleasure of working with Mike for the past few years. He was always professional and used his vast knowledge and expertise to help find the best strategies to help accomplish our marketing goals for Farmers Insurance. If there was ever an issue, he came up with quick solutions to resolve the problem quickly and effectively.